
Panel Discussion:
Expert Tips on How to Optimize your Creative Strategy
Join Huuuge Games, Beach Bum and Product Madness as they will reveal their advice on how to build an effective creative strategy for mobile ads.
In a post-ATT world, creative optimization is more important than ever. Join this webinar and learn:
- How to come up with new ideas for ad creatives
- How to benchmark competitor creatives
- How to implement your creative strategies in different networks
- The latest creative trends, from UGC (User Generated Content) to influencers-led creatives.
Don't miss this webinar where mobile gaming leaders will share exclusive learnings. Watch the Recording Now!
Fill out the form below to watch the webinar recording
Meet the Panelists

Lora Goichman
Creative Strategist
Huuuge Games
Lora conducts consumer research, building and monitoring creative strategy plans for casual and social casino verticals. Lora has been with Huuuge Games for more than a year and a half, coming from one of Israel's leading advertising agencies with over ten years of experience in digital marketing and traditional advertising.


Alexander Ruban
Head of Growth Strategy
Product Madness
Alexander started his UA career in 2015 at popular mobile gaming companies like Pixonic and Wargaming. He soon became a team lead who worked in ad networks, influencer marketing and ad tech projects. Currently, Alexander leads strategic and growth initiatives that cover all aspects of user acquisition in mobile game businesses.


Gal Moalem
Creative Team Lead
Beach Bum Games
Gal is Beach Bum's Creative Team Lead with eight years of working experience in the Marketing and Creative industry. He spent the last two years in Mobile gaming and experienced the massive scale of Beach Bum and the acquisition by the world's largest publisher - Voodoo.

A recording of the webinar will be available after the session - simply register to get the recording.
We will be taking questions from the audience. Please come prepared!